What makes cartoon marketing videos popular, and how to use them?
Video content is an integral part of any modern marketing campaign. It is an original and engaging way to speak of your brand, service, or product, draw viewers` attention, and easily convert them into customers.
However, cartoon marketing videos take all those benefits to a whole next level. That is why more and more brands from all sorts of industries and niches choose to address the best animation companies in India to develop their own animated video marketing campaigns.
In this article, we shall talk about why the business community sees cartoons as the most powerful marketing tool today and give at least 5 reasons for your brand to adopt cartoon marketing videos in your promotion strategy.
The easiest way to go viral
The development of modern social media and online communication gives a chance for any person or business to become world-famous literally overnight. Just one post that hits the spot and gets enough shares can seal your name in the Internet’s Hall of Fame.
However, it is getting harder every day to get notices with all that various content people have to scrape through every day.
The efficiency of videos is scientifically proven as people naturally absorb 90% more information from visuals than they do from text or audio. But cartoon marketing videos are also engaging, heart-warming, and fun. It raises the chances of an animated post getting shares and, therefore, your business going viral.
Original personalized videos
Artists from Prayan Animation is India’s best animation company with hundreds of business customers worldwide admitting that cartoons are the simplest way to be original and create unique personalized content.
You can adjust your animated marketing videos for a different auditorium, create unique characters that will always be associated with your brand, and connect with viewers on a very personal level.
Efficient and budget-friendly marketing
Cartoon marketing videos are much more cost-effective than live video content. And it saves you a lot of time too. An animation company in India like Prayan Animation will create each character exactly the way you want to see them and set the color palette, visual effects, and mood without you having to waste time and money on casting, props, stunt actors, etc.
It is also much easier and cheaper to make any kind of changes in animated videos if something does not come out the way you imagined, or you want to adjust it for different viewers.
Simple to the complex
Cartoon marketing videos are the best way to talk about complicated matters in the simplest, most digestible way. It gives viewers an impression that they made an informed decision choosing your product or services and significantly boosts the overall satisfaction rate.
Conversation mode
Animation is the easiest way to engage a viewer in a conversation, create an impression that you know their pains, and give the exact answers they are looking for.
The same information given through a Q&A text format is likely to be missed or ignored entirely, while a cartoon video keeps the viewer engaged and always has a higher response rate.
Final thoughts
Cartoon marketing videos are the most versatile and powerful marketing tool today. It can be adapted for any kind of business and its auditorium while touching the same strings that make us pay attention, get engaged, remember, and use the information we receive.
Prayan Animation is India’s best animation company has created and adapted numerous cartoon marketing campaigns for all kinds of businesses and non-profits, helping them to get noticed, widen their auditorium, and quickly turn viewers into customers and investors.
Contacting this animation company in India today, you guarantee that your brand will get ahead of the competition and become the hallmark of the industry and the most recognizable name in your niche in the observable future.