3d animation services Archives • Page 6 of 15 • Prayan Animation

August 8, 2022April 29, 2024

THE 16 MOST EXPENSIVE NFT ARTWORKS EVER SOLD

NFTs are an outstanding phenomenon. The non-fungible tokens have revolutionized digital art and art sales as well as the culture of investment in a matter of just several years.

Some digital artists and NFT art creators have already become ultimate celebrities, and their artwork is going for millions of dollars worldwide.

In this article, we shall observe the phenomenon of NFT artwork and talk about the 16 most expensive NFTs sold by 2022 together with Prayan Animation, the best NFT art creators in India.

#16 – Edward Snowden’s “Stay Free” – sold for 2224 ETH ~ $5,4 million

Edward Snowden Stay Free NFT Digital Art

Edward Snowden became famous worldwide about 10 years ago as the American National Security Agency whistleblower who publically disclosed the Agency’s multiple cases of law violation through their surveillance methods.

“Stay Free” was created right before the worldwide boom of NFT sales in 2021 and represents the list of the most famous and influential prisoners of consciousness at that moment, arranged in the shape of Snowden’s iconic portrait.

#15 – Beeple, “Ocean Front” – sold for 3529 ETH ~ $6 million

This NFT artwork is actually a part of the NFT digital art series called “Everyday,” aimed to raise awareness about climate change.

All the $6 million received from a Chinese investor who bought the artwork in 2021 was donated to the “Open Earth Foundation”.

#14 – Ross Ulbricht, “FreeRoss” – sold for 1489 ETH ~ $6.1 million

Ross Ulbricht is mainly known as one of the online black-market masterminds. The “FreeRoss” NFT artwork was created and sold in December of 2021 after just 6 days for over $6 million. The funds were aimed at releasing Ulbricht from prison and helping prisoners` families worldwide.

#13 – XCOPY, “All Time High in the City” – sold for 1630 ETH ~ $6.2 million

XCOPY, known for its dark and even dystopian NFT digital art created this piece of NFT artwork in 2018. In 2022 it was sold for a stunning $6,2 million.

The artwork depicting the Ferryman transporting a person into the underworld is one of the hallmarks of XCOPY digital artwork, which put this vast digital artist’s ecosystem on the map of NFT investment.

#12 – XCOPY, “A Coin for the Ferryman” – sold for 1330 ETH ~ $6.02 million

Another NFT digital art piece by XCOPY with a recognizable theme was created in 2018 and originally sold for just $139. The fact that its value has skyrocketed up to over $6 million in 2021 was one of the omens of the NFT artwork boom in the upcoming year that has boosted the market greatly and renewed the belief in NFT investments.

#11 – Beeple, “Crossroad” – sold for 4400 ETH ~ $6.6 million

Another top-sold NFT artwork by Beeple has also become one of the memes and symbols of the 2020 Presidential race in the United States and an allegory of the political tension in the country at the moment.

The NFT art collector, who paid over $6,5 million just 4 months after this artwork was minted, preferred to stay in shades and is only known under the nickname “Anonymus10”.

#10 – CryptoPunk “#8857” – sold for 2000 ETH ~ $6.63 million

CryptoPunk is the name known worldwide even to those who have never been too interested in the NFT digital art or saw it as an investment opportunity. The Zombie series is, moreover, one of the original NFT artwork collections that became one of the hallmarks of the NFT phenomenon.

#9 – XCOPY, “Right-click and Save As Guy” – sold for 1600 ETH ~ $7 million

Minted in 2018, the “Right-click and Save As Guy” was originally sold for just 1 ETH ~ $90 that year. By December 2021, when it was sold to its current owner, this NFT artwork’s price boosted to a stunning $7 million.

#8 – CryptoPunk “#7804” – sold for 4200 ETH ~ $7.5 million

Like most other high-priced CryptoPunk NFT digital artwork, #7804 became one of the industry’s hallmarks and the most recognizable images worldwide. Sold for $7,5 million in 2021, it is believed to reach the mark of at least $17 million in the observable future.

#7 – CryptoPunk “#5577” – sold for 2501 ETH ~ $7.7 million

This CryptoPunk NFT was sold for almost $8 million at the beginning of 2022 to an anonymous collector. However, experts believe that its high price tag may be the result of the popularity of the “Bored Ape” project and, therefore, will not show any dramatic value growth in the observable future.

#6 – CryptoPunk “#7523” – sold for 4700 ETH ~ $11.7 million

CryptoPunk continues topping the NFT digital art sales with the iconic COVID-era representation that has boosted the awareness of the NFT market in 2021 and remains one of the industry’s hallmarks now.

#5 – CryptoPunk “#5822” – sold for 8000 ETH ~ $23.7 million

The most expensive CryptoPunk NFT Digital artwork ever sold so far, it is believed to even double in value by the end of this year as it is one of only 9 of the kind in the whole ecosystem’s collection.

#4 – Beeple, “Human One” – sold for 4700 ETH ~ $28.9 million

This NFT artwork went on auction with an eponymous electronic sculpture – one of the first cases of a physical piece from the NFT art creators. The constantly evolving sculpture, as well as the linked NFT, are believed to legitimize the NFT artwork and investment in a wider auditorium.

#3 – Julian Assange and Pak, “Clock” – sold for 16953 ETH ~ $52.7 million

This NFT digital art piece is actually a timer that shows how many days Julian Assange spent in prison.

#2 – Beeple “Every Day; The First 5000 Days” – sold for 38525 ETH ~ $69.3 million

Beeple Every day; The First 5000 Days NFT Artwork

One of the most expensive NFT artwork sold in 2021, it has definitely become, the most famous one as it has also created a massive campaign on social media, which has actually created awareness about the NFT market and its trends worldwide.

#1 – CryptoPunk “#9998” – sold for 124,457.07 ETH ~ $530 million

This NFT digital art piece was not only the most expensive one sold in 2021 by the highest-priced NFT in history so far. However, this deal gave soil for massive skepticism about the true value of the NFT artwork and its perspectives in the future.

Do you want to learn more about NFT digital art and its investment perspectives and dive into this lucrative market with the guidance of the best NFT art creators in India? Contact Prayan Animation right now. Their knowledge of the NFT digital art market trends and expertise in the NFT artwork creation will help you raise the wave of NFT digital art today.

July 30, 2022May 6, 2024

10 NFT TRENDS TO WATCH OUT FOR IN 2022

In a matter of just a couple of years, NFT design art has made a great leap from a total novelty to an incredibly vast industry.

Moreover, NFT found ways to incorporate the already functioning industries and investment methods. Just like this, we see NFTs in fundraising, real estate, the stock market, etc.

However, instead of diluting inside those well-established fields, becoming nothing more than a part of them. NFTS design art continues to develop, gaining its own trends, recognizable patterns, and innovative approaches every year.

In this article, we shall go over the 10 hottest NFT trends in 2022 together with the artists from Prayan Animation – the most famous NFT art creators in India.

NFT comes to fashion

The fashion industry is not all about clothing and accessories. It is also one of the biggest art markets in the world. Luxury brands, as well as mass-market names, regularly create collectibles and limited edition items and collections that become just as sought after among fashionistas as fine art masterpieces.

NFT art design allows fashion brands to create unique pieces and present them to the largest auditorium, using platforms like the recent Metaverse Fashion Week (MVFW).

NFT avatar industry

NFT design art allows one to create and own a wide-image brand and earn money from it. From the point that an artist or group of designers create a concept of an NFT avatar, they can set it free, allowing users to create their own interpretations of the same theme, and popularize it, while the original NFT art design creators continue making money.

NFTs in the gaming community

Tokenization in the gaming industry has also become one of the hottest trends in NFT art design. Today, NFT art creators in India and all over the world are using tokenization to provide access to a particularly exclusive gaming community and create and promote items within a particular game that, from now on, can have actual value and turn to be a profitable investment.

NFTs in the Metaverse

Taking online communication and interactions to a whole new level, NFT art design not only helps to verify and broaden the Metaverse but creates actual value for virtual possessions, art pieces, and estate. NFT art creators allow you to have ownership in the metaverses and get rewards for it just like you would in real life.

NFTs in Music

Music is another art form that has discovered and adopted tokenization today. NFT music labels can become a new step in the industry’s evolution that will provide even better protection of copyright and turn music into a form of investment for an auditorium.

NFTs come into real life.

Pretty ironic for the primary idea of NFTs, the so-called RLE (Real Life Experience) is becoming an integral part of the NFT art design industry.

Several secret parties took place all over the world in 2022, collecting cutting-edge artists and holders as well as social media influencers and performers like Chris Rock and others.

NFT Personalities

The idea of virtual artists and personalities is fairly new. Music bands like Gorillaz and various K-Pop stars have already embraced this image-building opportunity.

However, personal NFT art design is a much broader story. Those are artists, business people, experts, and just random slobs who have emerged and exist entirely in blockchain, taking over the industry.

NFT in movies and entertainment

NFTs seem to have plans of taking over Hollywood someday. The first NFT series and sitcoms are already emerging. When you purchase an NFT of a certain movie, series, comic book, etc., you automatically get access to advance materials, merchandise, and a chance to make money on the project in the future like you are one of the producers.

NFT Branding

The fashion industry is not the only one where brands explore the NFT art design and its opportunities.

What would you say if you could own a certain flavor of your favorite chip brand? NFT design has become an integral part of the branding strategies of the world’s leading companies from merely any market segment.

Social Media also wants a piece.

After a long period of speculations and rumors, social media seems to finally confirm their interest in the NFT art design and its perspectives. For example, Twitter is seriously considering the opportunity of creating an NFT marketplace on its platform, where the purchased art pieces can be used as avatars and have a special frame or chape that will distinguish an NFT owner from other users.

Conclusion

NFTs are breaking the fourth wall, providing perspectives for merely every industry and its investors. NFT art designs are now a means of promotion, crowdfunding, investment, and a means to give actual value to virtual items and achievements.

The best NFT art creators in India, such as Prayan Animation, have already participated in introducing NFT art designs into new fields and creating trends that will, in many ways, determine the way we see investment and collaboration in the future.

Do you want to discover and get the most out of NFT art design trends for your business or investment? Contact Prayan Animation today! These NFT art creators in India are among the designers and visionaries who not only work on the cutting edge of NFT art but also contribute to the creation of new trends, allowing their customers to get the most out of them.

July 15, 2022April 23, 2024

Determining the age groups for children’s books

Reading habit acts as a foundation for a child’s education and also improve verbal communication skills. Children learn a lot of basic skills at an early age. Some children might start reading from the age of 5 and some might still struggle to read and write even when in the 4th grade. Age is a vital parameter here. As the kids grow, they must be able to read above a certain level. This level is known as age-appropriate reading.

Best 5 illustration trends that will dominate 2022

Knowing what book is best for their kid is something all parents should be well versed with. If the book is too easy, the kid is not learning anything new. If it is tough for the kid to comprehend, they may not want to read it. Younger children need books with lots of images, this helps with understanding. Older children should be able to read a book with very few images. Children need something that isn’t too hard, but that isn’t too easy either.

Ages up to 3: Toddler books

Toddler books are for kids up to 3 years old. They often contain fascinating pictures and rhymes. They are also known as “board books” because they are printed on hard cardboard as kids tend to use them roughly.

Ages 2–5: Early picture books

Early Picture books are for kids ranging from the age of 3 to 5. They primarily use illustrations to tell the story and often share life lessons related to moral values like empathy, forgiveness, and kindness. These books must be exciting because they help children learn not only to read but learn newer things.

Ages 5-8: Picture books

Picture books are one of the most charming—and significant—genres in literature. Picture books are published for children in the age group of 5 to 8 and are mostly filled with pictures and illustrations to convey a story. Picture books are typically about 1,000 words long and revolve around one main character.

How to Write and Publish Children’s Books?

Ages 5–8: First chapter books and graphic novels

Easy Readers are for kids between the ages of 5 to 8 years and they are for kids who are about to read on their own. Page length usually falls between 30 to 60 pages with a maximum word count of 3,500 words. Usually, it contains more text than picture books and simple text that is aimed at young readers with illustrations on each page, or at least alternate pages. Themes are light and focus on one basic idea, usually educational.

Ages 8–11: Middle-grade novels and graphic novels

Middle-grade books are published for children 8 to 11 years old and are generally 100-150 pages. Stories show a little more complexity, sub-plots, and a larger cast of characters. Children develop strong language skills and vocabulary development with graphic novels. Graphic novels act as a perfect bridge for young readers who are moving from picture books to text-only books.

In the last few years, the term graphic novel has been used by mainstream media as a catchy phrase for full-length stories written and illustrated in a comic book style. This format generally uses framed illustrations, speech balloons, and panels. This genre is a bridge between children’s books and YA. Most of the time they do not have illustrations It’s the first of the categories to generally include a three-act story structure, with characters that can learn and grow through suffering.

Ages 12-18: Young adult (YA) novels and graphic novels

Young adult books are for kids above 12 years. Such books are usually complex and they deal with mature themes and adolescent concerns. The Word count ranges from 50,000 to 75,000. Young adult is another big-tent category like picture books and the spectrum of YA books is so wide that it is difficult to define this genre. A graphic novel can be an original story or it can be a collection of previously published comic books that together tell one story. These books can be nonfiction or fiction, educational and entertaining, and they involve the reader emotionally and intellectually.

7 Best Children’s Book Illustration Styles in 2022

Nonfiction books also exist for all these age groups

Nonfiction is a category that includes self-help books, academic textbooks, cookbooks, reference books, journalism, travel guides, parenting books, and educational resources. Literature based on facts, actual events, or real people is called Non-fiction. Nonfiction educates readers on a certain topic or several topics by presenting exact and honest information. Some forms of nonfiction can be confused with fiction because they are written as prose like a novel, but the essential difference is that the text must be factual to be nonfiction. Traditional nonfiction is written in a specific way and in a certain tone. Narrative nonfiction is also sometimes referred to as creative nonfiction. Fiction, on the other hand, refers to stories that are imaginative.

Broadly non-fiction includes History, Biography, Autobiography, Philosophy, Travel writing, Memoirs, Religion, Spirituality, DIY, Self-help, Philosophy, Science, Psychology, Art, Photography, etc

Non-fiction largely fits into the following categories: expository nonfiction, narrative nonfiction, persuasive nonfiction, and descriptive nonfiction. Expository nonfiction informs a reader about a specific topic. Narrative nonfiction is a factual account of a person, place, or event. Persuasive nonfiction is when an author writes rooting for one particular side, or against the opposing side, on some serious matter. And finally, descriptive nonfiction is when the focus is on using the five senses to give the reader a clear picture.

Remember the name Prayan! Whenever you are looking for a children’s book illustration, just reach out to us and we will take care of the rest. Prayan Animation has experience in children’s book illustration for more than a decade. We at Prayan will ensure that you are happy with the output. With the best team of talented artists, we will turn your dream into reality.

Our team of best children’s book illustrators put in their might to create an engaging storyline. The top-quality artwork makes the characters come alive. Our illustrators are extremely talented and they can create fascinating artwork for children. As the top professional illustration agency in India, we deliver brilliant results through an organized workflow structure.

Our team develops each character in such a way that it connects with the audience immediately. Every genre calls for a different illustration technique and our illustrators are the best, at getting the combination right. Collaboration between the Illustrator and the writer is the key. We ensure that the writer and the illustrator are on the same page in terms of understanding the concept because we believe that “well begun is half done”. With the expertise of a decade, we are able to provide the artwork, exactly as the client desires. – Our Portfolio

We work hard with good faith that our book will surely bring a smile to a child’s face somewhere in this world. Through our books, we encourage children to discover the joy of reading. As they say, children who read more, learn better and are more likely to succeed in life.

May 17, 2022May 3, 2024

Why animation videos are king in the world of social media marketing?

WHY ANIMATED VIDEOS ARE #1 IN THE WORLD OF SOCIAL MEDIA MARKETING

Quality video content is the key to a successful social media marketing campaign. Our brain is designed the way that at least 90% of the information it receives about the world is visual. Moreover, modern education is built in the way that we are simply used to learning and remembering visual information much better than texts or audio.

Prayan Animation, India’s best animation company, has concentrated its efforts on helping numerous businesses worldwide create successful social media marketing campaigns. Eventually, they discovered that animation is the most efficient type of video content in the modern marketing industry.

In this article, the experts from Prayan Animation, India’s best 2D animation studio, will explain why animated videos are #1 in the world of social media marketing and how your business can benefit from it.

Animation grabs viewers` attention and keeps it.

It is not a secret that video content is the best marketing tool. That is why every brand, organization, or influence emphasizes videos in their campaigns.

However, eventually, viewers get overwhelmed with videos in their social media feeds, scrolling through them the same as they did with text posts and static images before.

Animated videos are vice versa, always original and eye-catching. A person who suddenly sees a cartoon in their feed will definitely stop and look at what it is about, improving the views and engagement rate of your social media profile.

A professional animated video production company will create original content that will draw people’s attention and easily turn viewers into followers and customers.

Make you relatable.

Do you want to raise awareness about some topic, draw viewers` attention, or explain to them that your service is an ultimate lifesaver for them, even if they have never heard of it before? Used animation.

India’s best animation company has collaborated with numerous brands and non-profit and educational organizations and helped them with their public campaigns. The secret is that animation makes any information more digestible and your brand more user-friendly and relatable.

Considering the fact that social media is the most diverse platform for connecting with your audience, animated videos are the best marketing tool to engage as many prospective customers as you want.

Animation is versatile.

Some may still think that cartoons are for kids. However, modern animation is so diverse that it can be relevant for any audience, different age groups, and people with different educational, professional, and social backgrounds.

Through over 10 years of experience, India’s best 2D animation studio Prayan Animation has created content for all sorts of brands, companies from different niches, and influencers.

The best feature of animated content is that, unlike live videos, it can easily be adjusted and adapted for any audience, changed and edited throughout time to fit the vision of your followers and desired clients precisely.

Conclusion

The social media marketing campaign is the best way to connect with your audience worldwide, become an internationally famous name, and expand your client base. Animated video content is your chance to stand out among competitors and easily convert casual viewers into followers and customers.

With the help of an animated video production company, you will manage to create a unique identity for your brand, a viral image that will be relatable, draw people’s attention, and make them want to learn more from you and about you.

Contact Prayan Animation today and watch how your brand turns into a social media phenomenon and your marketing campaign skyrockets with the help of India’s best animation company.

May 12, 2022May 2, 2024

For the sequel to Seaper Power, Kim Cameron has signed a deal with Prayan Animation Studio.

Seaper Power Kim Cameron Mystery of the Blue Pearls images

Prayan Animation has signed a deal with Kim Cameron, Side FX Band-Miami to work on a sequel Seaper Power: Mystery of Blue Pearls after the successful completion of the movie Seaper Power: In Search of Bleu Jay‘s Treasure.

Kim Cameron is an American recording artist and author from Miami, FL. She is known for the SEAPER POWER book series and CARPE MUSICAM TOUR (2019). Kim Cameron has directed, produced, and written the screenplay for the award-winning Seaper Powers: In Search of Bleu Jay’s Treasure, an 88-minute 2D animated feature film, which was released on the Dove Channel as a Dove Original, in December 2021.

Side FX Partners is an entertainment label that strategically selects projects that fit the team’s strengths. Their projects include dance and children’s music, screenplay writing, children’s book publishing, music video production, and animation film production. Prayan is proud to be associated with such a dynamic company.

Seaper Power Kim Cameron Blue Pearls Movie Poster — Seaper Powers: Mystery of the Blue Pearls

Seaper Powers: Mystery of the Blue Pearls

This is a magical tale about a little girl who searches for buried treasure with the help of two sea creatures. The adventure in which the main character Emma travels to the island and discovers a secret. Soon enough, Emma has a new group of sea-critter friends. There’s Oliver, a shy young octopus who’s full of adventure but too timid to explore with his friends; and Steve, an out-of-place starfish who discovers he has powers of his own. Together, the quirky trio set off on a grand adventure to find buried treasure, along the way learning important lessons about friendship, self-confidence, protecting the environment, and the power of imagination. They embark on a magical ocean journey in this feature-length animated film for young adventurers and families of all ages.

Prayan is looking forward to bringing this animated series to the world market and presenting it to the audience worldwide. Prayan Started in Techno Park, Trivandrum in the year 2012, and has a clear focus on the animation trends that keep changing from time to time. Being updated in terms of technology has helped Prayan to reach such great heights. Prayan has excelled in 2D Animation, Infographic Animation Children’s Book Illustration, and Comic Book Illustration it’s creativity and passion. Now that Prayan is celebrating its 10th anniversary, one of its major projects is the production of YouTube Originals.

April 29, 2022May 3, 2024

‘Dreams’ Animation Short Film By Prayan Animation

Dreams short film, 2d animation services in India

“Design a greener world before it becomes a dream for our next generation!!!”

This 10^th year seems very refreshing as well as special in many ways where we decided to release our short film: “Dreams” on Earth Day April 22^nd. Why this particular Date? The question seems logical: Yes, we took this date purposefully as our short film’s storyline, and Earth has a strong interconnection. So it will be extremely cerebral to release our dream project on that particular date.

Dreams Animation Short Film Synopsis

Dreams; the concept parented from the dream of one of our creative encephala, that shows a minuscule action done by a small girl made a huge difference in the World Scenario.

That millisecond’s duration of a beautiful dream destroyed the sleep of our genius for days, which later transmuted into a beautiful short story. With the magical efforts of our team that Story transfigured into a wonderful and enthralling animation short film.

April 26, 2022April 24, 2024

10th Anniversary Message from the CEO – Vinayan V

Being associated with Prayan Animation Studio for over 10 years now, it is indeed my privilege to be penning this message as the Chief Executive Officer.

As we celebrate the 10th anniversary, we realize that our company is going through an exciting phase of growth and prosperity and this makes us more responsible in terms of customer satisfaction. We are committed to putting in our best and ensuring that this phase will be remembered as an important part of our historical journey.

We continue to build the organization and our brand name ‘Prayan Animation’ has now become synonymous with ‘commitment’ ‘customer satisfaction and ‘innovation’.

In an eventful decade, we have maneuvered through a lot of changes as a company and we have adapted to the technological innovations. We understand that keeping up pace with the new technology is an important aspect of growth and success.

In due course, our workforce has grown exponentially and we have recently expanded our workspace to give our employees the right kind of ambiance.

By working for YouTube Originals, we have made our presence felt globally. We are also co-producing a new project by the name ‘Sonic Bird ‘with Diamond Media.

Looking forward, we are focused on accelerating the execution of our growth strategy, while continuing to build on the strength of our brand. Our next objective is to bring positive changes to the community, in which we work and thrive.

I am incredibly excited about this journey and I truly believe that the best days of Prayan Animation are yet to come.

April 13, 2022May 6, 2024

6 Effective Branding Design Trends for 2022

Branding design translates the atmosphere and identity of your business, attracting the right audience and investors. Knowing the latest branding design trends will help your business stay relevant, resonate with prospective customers, and stand out among competitors.

In this article, we shall talk about branding trends in 2022 and how the services of the best motion graphics studio will help you boost your business this year. Branding trends in illustration.

Everybody loves cartoons!

Animation has become an integral part of the hottest design trends in 2022.

While for most people, cartoons, and cartoon characters act as a powerful emotional factor emerging excitement and nostalgia, modern animation can tailor cartoon characters for any kind of brand or business, making them attractive and relatable.

Animated branding designs are much more recognizable and have higher chances to go viral on social media and other platforms, raising awareness about your company among the target audience.

Hand-drawn designs

Hand-drawn elements are also among the latest branding design trends in 2022. Today people are most drawn to authenticity, socially aware brands that represent and support local communities rather than international business sharks.

Natural, earthy colors and textures, as well as hand-drawn designs in the logo or marketing animation, are the most attractive elements in modern branding designs. Those unpolished DIY-looking silhouettes and fonts instantly make your business look more relatable and, therefore, attractive to modern customers.

Minimalism is still in.

When it comes to the latest branding design trends, less is still more in a world where customers are overwhelmed with information and commercials, being minimalistic and crystal clear in your branding designs attracts much more attention.

Minimalistic animation, logos, and corporate styles look clean and neat and create your brand an image of a transparent, open business that values customers` time, money, and comfort.

That is why minimalistic designs remain such a popular branding solution for all sorts of businesses and, despite their seeming simplicity, remain the most efficient branding tool in 2022.

White is the color.

Just like minimalism, white color in logos, animation, and other branding tools will remain the hottest design trend in 2022.

Various researches show that people tend to be more attracted to designs, logos, and videos with the prevalence of white color as they see them as more modern and cleaner, and the brands who use them – are more approachable.

White background helps to make your explainer animation even more digestible, helps your logo stand out, and even allows you to create optical illusions or double meanings by combining different letters, symbols, and elements and creating an authentic identity of the brand.

Retro designs

Nothing plays on the strings of customers` souls better than nostalgia and warm feelings it emerges. That is why retro designs are seen more and more often among the latest branding design trends.

Playing with vibrant and bold designs from the ’70s, elegant silhouettes of the 20s, or the perky atmosphere of the 50s, it is very easy to build a brand’s or product’s identity and attract the right crowd.

The trick is people already have certain associations with retro design, and by incorporating them into your company’s branding, you instantly reflect all those warm feelings yourself.

Geometry

Various geometric figures, their combinations as well as geometric patterns have always been very appealing. They are clear, understandable, and easily create familiar images. If you use bold and contrasting colors in your geometric designs, you get another branding trend in 2022.

Geometry can be used in every branding element, from logo design to animation. Different angles and shapes have a powerful psychological impact on viewers, helping you create the exact atmosphere and image you are aiming for.

Not to mention that geometric designs are highly customizable, allowing you to create a unique brand identity from seemingly basic elements.

Branding design trends in 2022 combine the authenticity of hand-written elements with the versatility and boldness of minimalism and geometric designs. They call for nostalgia and warm associations through retro designs and animation and stay modern using white color and thin and clear lines.

To discover and benefit from the latest branding design trends, it is best to address professionals who will help you make an informed decision and embody your brand’s true identity through marketing designs.

Prayan Animation is the most popular motion graphics and design studio in India, with a formidable portfolio of customers from all over the world. Contact Prayan Animation today and let your business thrive in 2022 with the latest design trends and solutions for your branding campaign.

March 25, 2022April 25, 2024

5 shocking facts about Animation vs. Motion Graphics. What is the difference?

Quality video content, especially animated videos, remains the most efficient tool for a successful modern marketing campaign or content creation. That is why it is important to make the right choice between Animation and Motion Graphics and determine which will work best for your goals and meet your expectations. Best Motion graphics company in India.

However, even video production professionals often get confused and don`t fully understand the difference between Animation and Motion graphics, their benefits, and pitfalls.

In this article, we shall highlight the most important things to consider when choosing Animation Vs. Motion graphics and the 5 things you probably didn`t know about them, with the help of Prayan Animation – the best Motion graphics company in India.

Animation – bringing static images and objects to life, Animation is a powerful tool that helps to evoke viewers` emotions and speak to any kind of audience from small children to niche professionals.
Motion Graphics – it is a technique that sets texts, numbers, abstract shapes, or objects in motion, making them more perceivable and illustrative. Motion Graphics work perfectly when you want to engage a viewer, let them do a certain action, or explain a complicated concept in a simple way.

While technically, Motion Graphics falls under the general definition of Animation, there is a big difference between Animation and Motion graphics and their solutions.

#1 – Motion Graphics work best for explainer videos.

#2 – Animation is all about emotions.

#3 – It is all about the text.

#4 – Hard-to-easy.

#5 – Mix and match.

1 – Motion Graphics work best for explainer videos

While Animation is more of a tool for storytelling and emotional influence on the viewer, Motion graphics remain the best way to go straight to the point and deliver the message quickly and easily.

Animation vs. Motion Graphics is basically the comparison between the goals of your video content.

2 – Animation is all about emotions

If the goal of your content is to raise awareness, draw attention, or emphasize the emotional aspect, you should go for Animation over Motion Graphics.

Emotional coloring is the main difference between Animation and Motion graphics. Sometimes emotions are exactly what you need, and sometimes it is crucial to deliver the message fast and clearly stay objective.

Mixing between the core goals of Animation vs. Motion Graphics may fail the whole video marketing campaign.

3 – It is all about the text

The easiest way to see the difference between Animation and Motion graphics is to notice how much text you see on the screen.

While the text in Animation may overload the picture, Motion Graphics uses text to keep viewers focused and encourage them to take the needed action, becoming a customer or follower right away.

4 – Hard-to-easy

Motion Graphics is your weapon of choice when you need to explain to viewers a complicated concept most easily and efficiently. Its visual tools are perfect for an explanation, education, etc.

At the same time, choosing Animation for the same purposes, may fail as the viewer mostly focuses on the visuals rather than the message.

5 – Mix and match

Technically video production experts don`t talk about Animation Vs. Motion graphics. They look for the perfect ratio between them that would allow the content to reach its goal faster.

Successful modern video content has elements of both Animation and Motion Graphics, and therefore, it is always best to address professionals who will combine the elements perfectly and create the most original content for your campaign.

Conclusion

Choosing Animation vs. Motion Graphics, you should mainly focus on the goals you want to achieve through your video marketing campaign. While Animation is the best way to evoke emotions and reach the widest audience, Motion Graphics is what you need for the efficient and most responsive campaign.

Being the best Motion graphics company in India, Prayan Animation is a studio that has perfected the art of balancing between Animation and Motion Graphics, getting the most out of both concepts.

Contact Prayan Animation today and enjoy the high-end service and expertise from video production professionals for your original and efficient video marketing campaign.